New parking feature allows shoppers to easily reserve spaces for quick pick-ups and returns

West Town Mall now offers a convenient way to reserve up-front parking with the launch of Express Parking by MyPark. The new parking program provides a quick and easy way for shoppers to pick-up, exchange or return an item! Visitors can download the app and reserve a premium parking space just steps away from the primary entrances.

“MyPark is making returning, exchanging and picking up items more convenient – just in time for the holiday shopping season,” said Kippy Price, director of marketing and business development for West Town Mall. “It’s always our goal to provide shoppers with the best shopping experience, and the addition of Express Parking by MyPark is one more way to make swinging by the mall a breeze!”

Guests can choose from 15 parking spaces near three of West Town Mall’s primary entrances – The Cheesecake Factory, Mall entrance near JCPenney and level one of the parking garage. Express Parking by MyPark offers complimentary parking for the first 30 minutes and $3 per hour thereafter. This convenient amenity allows shoppers to reserve a prime parking spot both when and where they need it, directly from their smartphones.

Users can go to the website to find app store links or download the app directly from the Android or iOS stores, register and tell the app where and when they would like to park. Users will then be prompted to choose the section they prefer (the best spot is selected automatically by default) and confirm their reservation. Once users arrive at their reserved space, they simply tap “Let Me In” on their iOS or Android device and the unique MyPark reservation device will lower to give them access.

“We are continuously looking for new ways to further enhance the shopping experience,” said Luis Mayendia, President & CEO of MyPark. “By partnering with Simon Properties and West Town Mall, we are able to provide the convenience of our self-parking service and make shopping more enjoyable during the busy holiday season.”

Get to shopping faster by visiting to learn more and download the free app.